Tag: PPC

B2B Digital Marketing Specialists

PPC vs SEO

5 signs you should consider changing your PPC agency

In doing some research for a different PPC article, I was surprised at how many PPC agency horror stories I came across. So to help, I thought I’d put together a quick check list of the telltale signs your PPC agency isn’t working for you. If you can complete this checklist, maybe it’s time to…
Read more


January 13, 2020 0

Organic or Paid Search Strategy – Which is best for your business?

The goal for the vast majority of marketers, especially those working in the digital sphere of the industry is to achieve a first page search result for their website or business. But, there’s more than one way to skin cat. We’re going to look at whether an organic or paid search strategy is best for…
Read more


January 5, 2020 2

What’s the difference between paid and organic search?

Just what is the difference between paid and organic search? And can these impact your website and business? Put simply, organic search comes from people searching for websites, businesses and blogs in a search engine. Google for example, but also Bing and Yahoo. SEO is the process of influencing these results. Paid search is the…
Read more


November 1, 2019 1